Pop Culture Memphis

Sisters Brittany Schwaigert and Lyndsay Allen launched Pop Culture Memphis in 2020 combining their decades of expertise in event planning, retail, and visual arts.

Most days you can find them arguing over design (or really anything), talking about Bravo, inflating a million balloons, making streamers, or rolling down Poplar with a van full of fun.

BRITTANY SCHWAIGERT

Owner/Head Balloon Bitch

Brittany Schwaigert has over 20 years of experience in the large scale event industry, coordinating events and also managing event facilities. In 2009, she launched GreyGrey Designs, her event planning business. With a degree in Art History, she brings an eye for details and aesthetics to every party she styles. She volunteers her time to the Tuberous Sclerosis Alliance. She is a proud member of the Family Partners Council at LeBonheur Children's Hospital. She also volunteers for The Confetti Foundation, which brings birthdays in a box to hospitalized children. Brittany's work has been featured on several popular event design and entertaining websites, such as Hostess With The Mostess, iVillage, BuzzFeed, Momtastic, Parade Magazine, Evite, LilSugar, and Today.com. She has also been featured in the print editions of Sandra Lee Magazine, Working Mother Magazine, Women’s World, and Mingle Magazine. From 2013-2015, she worked as an editorial stylist at Birthday Express. From 2016-2019 she was a stylist in residence for Shindigz.com. In 2020, she launched Pop Culture Memphis, dedicated to providing Memphis with artistic balloon installations.

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Lyndsay Allen

Streamer Queen/Balloon Bitch

Lyndsay has 15 years of Visual Merchandising experience, working with a variety of retailers including Dillard’s, Patricia Field, Alexis Bittar, and Forever 21.

From 2008-2010 she managed Patricia Field’s Boutique in New York City, working with celebrity stylists and managing day to day operations of the store, as well as attending fashion shows and styling photo shoots for the website.

From 2010-2014 Lyndsay worked in some of Forever 21’s highest-volume, highest-profile locations in the world including Times Square, Soho, Union Square and Herald Square where she regularly designed, fabricated and colored custom wigs, headpieces and other accessories to accent every type of visual display including NYC area windows.